02 Website Accessibility on the District Website

Last modified on 04/03/2020

What steps can we take to ensure website accessibility for people with disabilities?

This is a multi-part article:

What does this mean to me?

While the Web Content Accessibility Guidelines (WCAG) is primarily intended for web content developers and much of it will be handled by the Content Management System we use for our website, currently Blackboard Web Community Manager (WCM), we need to be aware of the tools provided in WCM to improve web accessibility for our staff, students, parents and community.

Image Accessibility

Example webpage for reference in the rest of the article.Webpage editor showing Alternative Text option for images.

The first screenshot above shows an example webpage with some information about text alternatives for images. The second screenshot shows the page editor and its Alternative Text field in the Image App. Since Blackboard provides the Content Management System (CMS) which we use to host our district website, they have added the Alternative Text. Because it is a requirement for ADA Compliance, it is a required field. This is a simple first step to improve web accessibility, and it is a required step to add an image.

Example of error message when inserting an image without the Alternative Text.

When adding an image to a Content App, you will find that the Alternative Text field is also required, although they do not make it obvious until you try to save the image.

Audio Accessibility

Screenshot of an Example Audio RecordingScreenshot of page editor for audio recording.

If you want to upload an audio file in WCM, one options is to use the Podcast App. It does not require an alternative accessibility option. Since an acceptable option is a transcript of the audio, I used the Description field for a transcript of the audio. Depending on the choices you make for content on your webpage, you can also add a link to alternate methods of accessing your content. Perhaps, you have a completely separate page for transcripts of audio files.

Video Accessibility

Using transcripts also applies to videos. However, captions are best. Even better is both captions and a transcript. Blackboard has an article called Caption Video Content for Accessibility which covers the following:

  • Caption types
  • Finding captioned content
  • How to caption a video with YouTube



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